moveBuddha Programmatic SEO Case Study

You will be super impressed by the quality of their programmatically generated pages – they are super detailed and customized for each location. And that’s the secret of consistently receiving more than 60k monthly organic traffic with high transactional intent.

moveBuddha Overview

MoveBuddha is a website that helps individuals and businesses compare and book moving services. It provides a platform for users to get quotes from multiple moving companies, read reviews and compare prices. It also offers helpful moving guides and resources to make the moving process more efficient and stress-free.

moveBuddha has implemented programmatic SEO techniques in the following ways:

1. Popular routes

In this area, moveBuddha targets “{place 1} to {place 2}” which is informational and transactional in nature. The programmatic pages generated under “popular routes” would be considered blog post type.

Let’s take a look at some example pages in this area, and how much organic traffic they generate every month:

  1. North Carolina to Tennessee : 595
  2. North Carolina to Nashville, TN : 316
  3. California to Texas : 265

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